Engagement as a tradition:
Promotion of the arts at DZ BANK
Art has always played an important role at DZ BANK. The DZ BANK art collection has been making contemporary photography accessible for everyone for more than 20 years. DZ BANK also maintains partnerships with the Städel Museum, Deutsche Oper and the Ballett am Rhein.
DZ BANK art collection
Art plays an important role at DZ BANK. Contemporary photography is at the heart of the DZ BANK art collection, which was started in 1993. Pieces of photographic art can be admired not only in our public exhibition spaces, but also everywhere else in our buildings – along the corridors and in the offices.
The notion of getting employees within the company to engage in a dialog with art was a key objective when the collection was first started. Having art displayed in the workplace creates a space that can inspire and facilitate communication. For example, employees can to vote for which artworks they want to be displayed on their floors.
The collection is also a central element in our long-standing cultural engagement. For many years, we have had a particularly close collaborative relationship with Frankfurt’s Städel Museum.
In 2018, to mark the 25th anniversary of the DZ BANK art collection, we mounted three exhibitions in our 300m² ART FOYER exhibition space, which is open to the public. Each of the exhibition openings was attended by around 200 people and the exhibitions were accompanied by workshops for children and school groups, and more than 230 guided tours for all age groups. All in all, our collection attracted around 4,800 visitors in 2018.